Around the Net
Dunkin' Brands Cuts Operating Costs
- Market Realist, Monday, February 10, 2014 8:02 AM
Dunkin’ Brands has a very low capital requirement relative to the rest of the coffee retail industry because of its global franchise organization, which shifts operating costs and overhead to franchise owners. Domestic operators pay advertising fees to brand-specific funds administered by the company — 5% of gross sales.
