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TripAdvisor Saw Two Billion Visitors In 2013

Shares in TripAdvisor reached an all-time high on Wednesday, rising as high as $93.13 during the day and closing at $90.27.

The surge came after the Newton, Mass.-based travel review and booking site beat revenue expectations in the fourth quarter and forecast strong financial results looking ahead.

TripAdvisor said traffic in the fourth quarter rose 50 percent year-over-year, and that its sites drew more than 2 billion unique visitors in total in 2013.

Shares in TripAdvisor (Nasdaq: TRIP) closed up 2.6 percent for the day on Wednesday, and were up 93 percent from the same day a year earlier, when shares closed at $46.66.

The company said 2014 revenue growth is expected at the mid-20 percent range (compared to an analyst consensus estimate of 21.9 percent).

Revenue for the fourth quarter of the year was $212.7 million, up 26 percent from the same period a year earlier and beating analyst estimates by $6.9 million.

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Founded in 2000, TripAdvisor publishes user-generated reviews of hotels and other travel-related properties, coupled with travel search functions like booking for hotels, flights and rental cars.

Last year, the company rolled out a major change to its site that made it easier for consumers to view hotel pricing (and affected the pricing charged to advertisers).

In an interview last July, CEO Steve Kaufer said the move was "probably the biggest change to the reservation part of our site in the past 10 years" — and would hurt revenue in the short term, while helping the business over the longer term due to the improved user experience.

Read the whole story at Boston Business Journal »

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