Around the Net
Audi Brings Bowie To Superbowl With 'Star Man' Spot
- Detroit Free Press, Thursday, February 4, 2016 10 AM
Audi is touting its new R8 supercar in the Super Bowl with a new spot featuring David Bowie's “Starman.” The ad, “Commander,” features a retired astronaut, who is lost in the past, and has lost his interest in the present, including in food, a bad sign. His son shows up, and puts him behind the steering wheel of his R8 V10. As the two slice through mountain switchbacks, a smile comes on the astronaut’s face as we see flashbacks to his greatest day. It also brings back David Bowie’s greatest day, musically: the “Ziggy Stardust” album.
