AdExchanger's Sarah Sluis reports: "LinkedIn’s display business is in swift decline." During its latest earnings call, LinkedIn said premium display “continued to face secular
headwinds,” according to CFO Steve Sordello, who said it declined 30% year over year, accounting for just 15% of the marketing mix. "The upside is that people buying on open exchanges now
have more to choose from: LinkedIn has started to offer inventory in programmatic exchanges, which it will pursue further in 2016."
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