Around the Net
Planned Parenthood Turns To Tumblr To Reach The Young
- The New York Times, Monday, July 25, 2016 8 AM
To connect with those who were born after Roe v. Wade, the organization and its advertising agency, Kraftworks, turned to the microblogging social network Tumblr. The campaign features stories of patients, staff members and volunteers told through text, photos and video to create a series of vignettes done in the style of Humans of New York.
