• by Kenny , Karin Searle , April 18, 2005

It's a hit. Oh No! You've sunk my battleship! Bernie can't handle losing to Megan in a game of Battleship and he'll do anything for a rematch in the April 11th episode of CBS' "Listen Up." That's just one of the featured product placements of the past week brought to you by MediaDailyNews and branded entertainment researcher iTVX. Others include the April 6th installment of CBS' "The King of Queens" in which Carrie and Holly take a shopping trip to a Lowe's Home Improvement store to redecorate Carrie's home office.

David Letterman tests your Jeep know-how in his Auto Show quiz on the April 6th episode of CBS' "The Late Show with David Letterman."

Teams compete in a fashion challenge, creating wearable-technology clothing for American Eagle Outfitters, in the April 7th installment of NBC's "The Apprentice."

The Koror tribe gets a breath of fresh air when they win reward that includes bottles of Scope in the April 7th episode of CBS' "Survivor: Palau." Link back each Monday to see each week's fresh batch of "Featured Product Placements of the Week". Click here to view and personally valuate these placements.