- Digiday, Friday, January 13, 2017 7:13 AM
Digital publisher Mic understands the importance of email. The publisher has recently launched new brands with email at the center. For instance, the publisher's feminist-focused
brand The Slay, which began as an Instagram account, has turned into a popular newsletter. In addition, the publisher's personal finance site The Payoff launched with email at the center of
its push.
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