Gyms might be reopening on a limited basis in some states, but their future is not rosy, according to research. “A survey of 3,500 Americans by The New Consumer and Coefficient Capital found
that 76% of people have tried working out at home during the pandemic—and crucially, 66% prefer it,” per
Fast Company. “Among millennials, the number is even higher: 82%
made the switch and 81% like it more.” Even more troubling for the fitness industry, TD Ameritrade found that 59% of Americans don’t plan to return to their gym after the pandemic.
Read the whole story at Fast Company »