• by Ray Schultz , July 22, 2022

Prospecting platform Crunchbase has raked in $50 million in Series D funding. 

The round was led by Alignment Growth with participation by existing Crunchbase investors OMERS Ventures, Mayfield Fund, and Emergence. Alex Iosilevich, a partner at Alignment Growth, will join the Crunchbase board of directors.

The company will use the money to accelerate development of its account-based marketing services and deepen relationships with dealmakers. 

It hopes to enhance third-party integrations that embed Crunchbase more deeply in B2B prospecting workflows, and enhancements to machine-learning powered recommendations.  It is also actively hiring.

The firm offers “a targeted approach that starts with finding qualified accounts and ends with compelling outreach to the right decision-makers,” says Jager McConnell, CEO of Crunchbase.

Crunchbase offers several enhanced capabilities — for instance, in the area of prospect engagement  These include newly added contact data, contact search, Outreach integration, Gmail integration, and auto-generated email templates.

The firm is also fielding these services:

- Account discovery: featuring territory filters, AI-powered recommendations, similar company suggestions, CRM data in search, and 6 billion new data edits in the last year.

- Account qualification: partly based on new growth and contraction signals, layoffs and hiring filters, Chrome extension, and Salesforce integration.

- Account tracking:  following priority accounts via email alerts, saved searches and lists, and searchable user-generated notes and tags.