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Chipotle Explains Online-Only Quesadilla

Chipotle makes its quesadilla-loving customers earn it. The simplest to make item is also the hardest to order -- it can only be done online. "The main problem with ordering a quesadilla at Chipotle is that whomever takes your order has to prep the quesadilla with its cheese and meat," per Fast Company. "Then, they need to leave that front line, and walk to the back of the store to put it in the oven. They might forget about it there while juggling other orders, or they could wait for it to be done, then walk back to the line."

Read the whole story at Fast Company »

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