America Online, Inc. announced the availability of a new Open Mail Access feature that lets AOL members access their AOL Mail from applications such as Microsoft's Outlook, Outlook Express, Eudora, Entourage for Mac, and other commercial and freeware applications that use the IMAP protocol. The feature is designed to give members added flexibility by allowing them to manage their AOL Mail from the e-mail application of their choice. The IMAP protocol offers a number of advantages over other e-mail standards including the ability to store messages and folders on a server, automatic synchronizing of messages and folders, and faster display of messages. AOL members who use third-party e-mail applications will still be protected by AOL's Mail and Spam Controls.
In other news, AOL Latin America has signed on with Google to enhance the search results pages on its interactive services and portals in Brazil, Mexico, Argentina and Puerto Rico with sponsored advertising links from Google AdWords advertisers. Google AdWords advertisements will be made available through the AOL search tools.