Condé Nast has finally decided on a name for its new business magazine, reports
Women's Wear Daily. While a formal announcement should come Monday, the short list has narrowed to four:
Quote, Portfolio, File or
Currency--and Conde Nast has copyrights on them all. And unnamed sources say that recent internal discussions had narrowed that list to just
Quote and
Portfolio, with the majority of staffers favoring the former. Among other rejected titles:
The Ticker, Tally, Bonfire and
Scoop. A Web site will go up next week with the new
logo and some indication of what the magazine will contain.
Read the whole story at Women's Wear Daily »
