Almost three out of four online users planning summer vacations (74 percent) say they will use the Web to plan their trip, according to a recent Burst Media survey of almost 3,000 adult Web users.
When asked what types of information makes them want to return to travel sites, popular answers included destination information (63 percent), the ability to check flight, hotel, and car rental
rates/availability (61 percent), travel promotions and specials (54 percent) and travel bulletins and alerts (25 percent).