Fame TV To Broadcast Revver Clips

Video-sharing site Revver is poised to increase the compensation it pays to consumers who create the site's clips as part of a new distribution deal with U.K. broadcast network Fame TV.

The agreement calls for Revver to make clips available to Fame TV, currently available to BskyB satellite subscribers in the United Kingdom and Ireland. Fame TV will then select videos to air on the channel while also urging viewers to vote on their favorite clips by texting a message from their cell phones, for a fee. The wireless carriers will give a portion of that fee to Fame TV, which will give 50% to Revver; Revver, in turn, will give half of its take, or 25% of the amount Fame TV receives, to the video creators. The first videos went live last week, a Revver spokeswoman said.

Unlike most other video-sharing sites, Revver currently pays content creators half of all ad revenue generated by their videos. That promise of compensation apparently has lured some big names to the site. Earlier this year, the creators of the online serial LonelyGirl15 took their clips to Revver from YouTube, where the series first gained a following.

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