JupiterResearch Study Finds 1,000 is Ideal Number For Portable Digital Capacity

  • April 22, 2004
JupiterResearch's new research report entitled, "Portable Media Devices - Beyond Music" states that 90% of consumers who maintain a music collection on their PC have no more than 1,000 songs in their collection and that 77% of consumers interested in purchasing a portable media player would want a portable music player with a capacity of 1,000 songs. The report also concluded that about 45% of online users interested in buying a portable media device are interested in video functionality on that device. This interest will ultimately create market demand for larger capacity players that can hold more than 1,000 songs enabling users to store video as well as music.
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