"We need ... to move intellectual property enforcement up the agenda of the federal government," Jeff Zucker said in remarks to the U.S. Chamber of Commerce, which held its annual summit on counterfeiting and piracy this week.
Zucker said copyright protection is increasingly important as NBC Universal distributes more content online. The company said last month that it would offer limited free downloads of several shows, such as "30 Rock" and "The Office," through its NBC.com Web site. The downloaded programs will expire after seven days.