Glam Media Launches Entertainment Channel
- December 6, 2007
The channel features information about movies, music, television and theatre. New Line Cinema is the premiere sponsor, promoting its new movie "The Golden Compass," which opens nationwide on Dec. 7th.
At launch, the Glam Entertainment Channel already reaches one of the top three largest female entertainment news audiences on the Web through its distributed media network of Glam owned-and-operated sites, the Glam Publisher Network of more than 400 Web sites and blogs and content from leading entertainment media companies, said John Trimble, executive vice president of Sales for New Markets, Glam Media.
Glam Media's distributed media network model, with a reach of over 43 million unique visitors, effectively bridges hundreds of unique digital "voices" representing the best content in each category relevant to women, and offers advertisers truly unprecedented quality reach through a single brand display advertising and targeting platform, he said.
--Tanya Irwin
