The report by Juniper Research found that the mobile ticketing business is gearing up for major launches in the next few years as early trials evolve into commercial services controlled by the ticketing issuers such as Ticketmaster and Tickets.com.
Benefits for issuers include lower costs and better security, as well as having a smaller environmental impact by producing fewer paper tickets. The airline industry alone is expected to save $500 million annually by adopting mobile boarding passes.
--Mark Walsh