The June issue of Budget Travel magazine will feature 324 contributors and be totally user-generated, save for a top-40 "best deals" list. In a grand experiment, the magazine solicited
some 2,800 pitches from readers, according to editor Erik Torkells. "Let's be perfectly clear," he wrote in a blog post for Folio magazine, "Making this issue was neither cheap nor
easy."
The special issue is designed to address readers' growing tendency to turn to each other for advice and information. "In the future," Torkells says, "love it or hate it, an editor's role will be to lead a conversation, not deliver a monologue."