Around the Net

Imminent Launch Of New IPhone May Be Jobs' Greatest Stunt Yet

  • Forbes, Wednesday, June 4, 2008 10:15 AM
It's almost certain Apple CEO Steve Jobs will unveil the latest version of the iPhone Monday, when he speaks at the company's annual Worldwide Developers Conference in San Francisco. The gadget will go up for sale shortly thereafter. The company has been quietly positioning millions of units of a mysterious new product in key markets since March.

The look and feel of the phone, however, remains a mystery. Security at Apple's headquarters is tight. Rank-and-file staff say sensitive projects are draped with cloth before they're even brought into work. What we know for sure though is that sales of the iPhone are fading fast and Apple will have to do something very soon to get those phones moving.

The iPhone could be just the start of what Jobs announces next week. Veteran Apple watchers are noting a redesign of Apple's hot-selling notebook computers is long overdue. Some are even wondering if Apple will introduce a touch-sensitive table tablet that riffs off the iPod Touch's touch-sensitive interface.

advertisement

advertisement

Read the whole story at Forbes »

Next story loading loading..