The conglomerate that owns the world's largest-circulation English newspaper, the
Times of India, is making its first foreign acquisition. The Indian company is buying Scottish-owned Virgin
Radio Holdings for $105 million in a move that experts say could be sign of the future.
Traditional media companies in the U.S., Europe and Japan are struggling, but healthy newspaper, TV
and radio companies in emerging markets are eager to expand with foreign acquisitions.
"The opportunity to acquire a valuable radio asset couldn't have come at a better time," says
A. P. Parigi, chief of Times Infotainment Media, which made the deal with Virgin Radio. Times Infotainment handles experimental marketing, film and radio rights, and is interested in increasing
radio listenership through online and mobile channels.
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