Correction: Denuo's Play Part of VivaKi, Not Nerve Center

  • September 11, 2008
The Sept. 10, 2008 Online Media Dailyarticle "Helping Brands 'Play' with Gamers: Q & A with Matt Story," should have listed Play, a division of Denuo, as one of the participating agencies in Publicis' VivaKi digital divsion, not the VivaKi Nerve Center. The Nerve Center is a separate unit within VivaKi that handles the development of systems, tools, partnerships and best practices.
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