• Portfolio, Friday, September 19, 2008 9:30 AM

Al Gore has a hankering to get into the magazine business. Industry insiders say he plans to buy a stake in Plenty, a 4-year-old title about environmentally conscious living. Gore, who already owns the TV-Internet network Current, also happens to be on the cover of the magazine's current issue.

While Gore's ownership role in the magazine is not yet clear, the title seems to be a good fit with the former vice president's emphasis on curbing global warming. Plenty uses more than 85% recycled paper and keeps its production process carbon-neutral by buying offsets. The bimonthly magazine has a rate base of 200,000.

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