News Brief
All the News All the Time On the Web
Jul 27, 2000, 7:57 AM
One of the most recognizable slogans in the news business - "All the News All the Time" - may soon show up on the World Wide Web as the home site of a major news organization.
Internet rights to the slogan were acquired this summer by media consultant and former CBS Radio executive Stanford M. Horn, who plans to market it to news media.
"This slogan is perhaps the most heavily promoted one in the news business," said Horn. "Whichever organization takes if for Web use will receive the benefit of millions of dollars worth of promotion and name recognition cultivated nationwide over many, many years." The Internet designation will be "www.Allthenewsallthetime.com."
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