• Adweek, Monday, January 12, 2009 9:15 AM

Universal McCann worldwide CEO Matt Seiler has quickly put his stamp on the IPG media shop. In five months, he has restructured the U.S. operation, eliminating the post of U.S. president and solidified his senior global management team.
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Seiler is hiring a new chief for the New York office, who will oversee key U.S. accounts and handle national broadcast and print buying, as well as business development. "North America now looks like a mini world with Canada, New York, L.A., San Francisco and J3 (UM's stand-alone Johnson &Johnson operation) as full service entities reporting into global with the other geographical regions," Seiler says.

Veteran agency and search consultant Jan Boyle has joined the shop in the new role of "global managing partners lead." Seiler and Boyle have known each other since the late 1980s, when Boyle, who ran the BMW assignment at Ammirati & Puris, hired Seiler to work on the car account.

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