by Sean Hargrave on Nov 14, 8:21 AM
Placing BBC iPlayer on Sky Q, next to Netflix, makes Sky a useful home page for streamers.
by Sean Hargrave on Nov 13, 9:44 AM
Newspapers are not giving away data, but are moving to selling quality content backed up by first-party data.
by Sean Hargrave on Nov 12, 11:48 AM
DMA figures suggest GDPR was a win-win -- but now marketers are concerned over Brexit and data flows.
by Sean Hargrave on Nov 11, 8:44 AM
Better than a prime-time soap spot? Early morning and daytime slots get a nod from researchers.
by Sean Hargrave on Nov 8, 7:00 AM
WMG research says content is becoming key to changing perceptions. Brand activism is now key.
by Sean Hargrave on Nov 7, 11:15 AM
That is what the House of Lords is asking as it fears public service broadcasting could be on the wane.
by Sean Hargrave on Nov 6, 11:24 AM
Mothercare could have done more with its data -- and should have beaten rivals on price, or at least convenience.
by Sean Hargrave on Nov 5, 11:25 AM
eMarketer reveals that 122% growth last year puts Amazon on course for a 10% share of US digital ad spend.
by Sean Hargrave on Nov 4, 8:18 AM
The BBC says it needs companies to fund a scheme to provide 150 journalists to local papers. Will they?
by Sean Hargrave on Nov 1, 11:07 AM
The stats show that emotional engagement is the key to a top Xmas spot, and that's why Elton John failed last year.
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