Marketing D2C Weekly Editions for June 2021
Marketing D2C Weekly - Monday, June 28, 2021
For The Zebra, 'Brand-ish' Advertising Cements D2C Positioning
Scroll 'N' Shop: Study Finds Over Half Of Social-Media Users Buy
Amazon Prime Day Drove 53% Hike In Ad Spending YoY
Hotels.com Seeks Vegas Hotel Resident
Email Burnout: Consumers Stressed By Having To Reply To Emails, Clean Their Inbox
Put Your Money Where Your Email Is: Brands, Publishers Are Investing This Year
Off-The-Rack Personalization: Ecommerce Brands Lagging Despite Shopper Demands
Brands Can Show EQ By Letting Consumers Opt Out Of Holiday Emails
Marketing D2C Weekly - Monday, June 21, 2021
Everlane Ups Sustainability Claims With 'Clean Denim'
Match's Wedding Singers Beg You: Hook Up, Get Hitched
Sensitive Home, Orange House Intros Meet Clean Green Criteria
The Poison Apple: Will New Privacy Policy Kill Email Marketing?
Spark Foundry Lands A Beauty, Sally's
New Email Analytics Tool Offered By Litmus
Consumers Expect Free Shipping For Online Orders, Study Finds
DOA Emails: Consumers Say Only 5% Of Messages Are Well-Timed To Their Needs
Privacy Dodge: Developers Say The Issue Is An Afterthought At Their Firms
Marketing D2C Weekly - Monday, June 14, 2021
Founder Q&A: Why Ro Veteran Rachel Blank Is Launching Allara
Marriage Survived Lockdown? EBay Thinks You Deserve Rewards
Apartments.com Casts Broad Net For Renters, Landlords
Hum By Colgate Connects With Obe Fitness For Smart Toothbrush Content
Buy Shy: What Stops Consumers From Ordering Online
New Tool IDs Consumers While Guarding Their Privacy, Firm Says
The Mellow Marketer: Fully Mature Retailers Have Unified Platforms
Digital Parachutes: What Brands Are Doing To Recover
Marketing D2C Weekly - Monday, June 7, 2021
With Hyperrealism, Perfect AI Moves From Beauty To Fashion
Buying Depop, Etsy Tries On Resale Fashion
Beautyrest Looks To Add Romance With Siriano-Designed Mattresses
Telehealth Platform Takes On Menopause
The Capricious Consumer: Shoppers Want Firms To Use Their Data, But Remain Suspicious
B2B Big Bang: Spending Is Up In Key Expense Categories, American Express Reports
Personalization Squared: Consumers Want Both Benefits And Data Security
Marketing D2C Weekly - Tuesday, June 1, 2021
Bose Offers First D2C Hearing Aids
Razor Start-Up Latest NHL Sponsor
Rainbow Ad Anxiety: New Research Reveals Marketers' LGBTQ Worries
Tool Helps Firms Deploy Email Signatures Via Outlook, Company Says
In Email We Trust: Gen Z, Millennials Are Primed For Relevant Newsletters
Chilly Response To Cold Email: Sales/Marketing Execs Sending More, Gaining Less
Ecommerce Confidential: What Shoppers Want, And In What Channels
ABM And the Virus -- Enterprise Brands Are In A Radical Shift