Beacons are so small yet such a big deal. That was one of the astute observations that struck me at the MediaPost IoT: Beacons conference held in Chicago yesterday. "This … Read the whole story
The food order-and-delivery fight intensified on both the home and at-work fronts yesterday with the review-site Yelp buying Eat24, which serves about 20,000 restaurants … Read the whole story
This week brought a number of new location-based mobile marketing services that will enable brands to reach consumers with product messages when shoppers are … Read the whole story