When will clients stop stealing (allegedly) ideas from agencies? And they may not be going to Disney World, but executives at American Family Insurance … Read the whole story
The analytics shop found ads that strongly resonate took an integrated approach, combining pre-game promotion and social media support with paid media. And Skittles … Read the whole story
It's the shop's sixth office and its first in Brazil. Earlier, CP+B worked with agency Peralta in the market, but has now opted to … Read the whole story
Razorfish and La Comunidad are handling creative duties for a new $30 million PSA campaign targeted to female Hispanic millennials. GroupM's Mindshare is handling … Read the whole story
- COMMENTARY
No one brand really stood out in my mind this year. I think it's a combination of both the quality of the ads and … Read the whole story
Super Bowl viewership climbed steadily to around the 105 million level in the third and fourth quarter. The most-watched ads of the game were … Read the whole story
Heated bus shelters. William Shatner is one protective dad. Let's launch! Read the whole story
kbs+ Toronto named Matt Hassell as chief creative officer, charged with creative for Target Canada and Bank of Montreal. Previously, Hassell was chief creative officer … Read the whole story
Crossmedia was named media agency of record account for the Dover International Speedway in Dover, Del. The agency won the account in a review with undisclosed agencies and … Read the whole story
