by Richard Whitman on Nov 15, 1:17 PM
The agency, Australia-based Special, has opened a New York office after establishing a toehold in the region two years ago with a Los Angeles outpost.
by Richard Whitman on Nov 14, 3:35 PM
The team running the company remains largely intact with a number of Dentsu International executives taking on new or additional duties under the new organizational chart.
by Richard Whitman on Nov 11, 10:43 AM
The B2B agency will create content for LinkedIn and other digital media to "spark inspired connections," says Stedman.
by Richard Whitman on Nov 10, 6:04 PM
By the end of this year about 50% of the firm's employees globally will be working at company campuses that have been constructed over the past few years and designed to enhance both cost efficiencies and collaboration among staff teams. That number is expected to rise to 75% by the 2025-26 period.
by Richard Whitman on Nov 10, 6:00 AM
With the appointments, nine new companies will join the Board including Allstate, Group Black, H&R Block, Journey, Mars Pet Care, McKinsey & Company, Nextdoor, Salesforce, Whalar.
by Richard Whitman on Nov 8, 10:23 AM
Out of this year's 45 winners, Procter & Gamble was the most awarded client-side marketer with six wins, while McCann, New York, won the most among agencies with five awards.
by Richard Whitman on Nov 7, 11:56 AM
The study, from market research firm BWG found that marketers are planning to shift budgets from other channels with social media (31%) and linear TV (25%) representing the top channels that advertisers are targeting.
by Richard Whitman on Nov 4, 10:39 AM
Several other groups would only speak on background, and the gist is similar to what Omnicom stated. That is, no blanket pause (yet) but meeting with individual clients to discuss options.
by Richard Whitman on Nov 3, 3:09 PM
Wieden was the impetus for creating the award two-decades ago when a piece of ground-breaking work wasn't recognized the way it should have been at the Cannes Lions Festival For Creativity.
by Richard Whitman on Nov 2, 3:09 PM
Click has appointed Dentsu Creative alum Rhonda Walsh as Vice President of Brand Partnerships. She is tasked with leading the company's U.S. sales effort.