- Ford's Green Strategy: Hybrid, Gas-Powered Models To Cost Same
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 22, 2010
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- Prestone: We're Not Just For Winter Anymore
Marketing Daily, Karl Greenberg - Wednesday, July 21, 2010
"We looked at the market landscape and saw that, though we a ...
- Ford Intros Database Service For Dealers
Marketing Daily, Karl Greenberg - Wednesday, July 21, 2010
The division is offering the Targeted Marketing solution to Ford, Lincoln a ...
- Analyze This: Cadreon TV Teams With Visible World
MediaDailyNews, David Goetzl - Wednesday, July 21, 2010
IPG's Cadreon unit is expanding into advanced advertising on television, adding servic ...
- KBB: Online Shoppers Look To Spend Less
Marketing Daily, Karl Greenberg - Tuesday, July 20, 2010
Most used-car shoppers plan to spend less than $15,000, and half ...
- Saab's Muller Has Ambitious Plans For Brand
Marketing Daily, Karl Greenberg - Tuesday, July 20, 2010
CEO Victor Muller is appealing to owners and fans this week ...
- General Motors, Partners Launch New Steed in China
Marketing Daily, - Tuesday, July 20, 2010
The brand is a JV with SAIC and Wuling Motors, and i ...
- Cars May Not Be Flying Off Lots, But Auto Ad Volume Is Higher Than Ever
Online Media Daily, Gavin O'Malley - Tuesday, July 20, 2010
The recent hard times in the automotive industry have not dented t ...
- Ford's Monty On How To Use Social Media To Influence People
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 20, 2010
Scott Monty, global digital communications chief for Ford, likes to say th ...
- Infiniti Again Struggles To Refine Its Obscure Image
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 20, 2010
Ever since its launch with images of rocks and trees 21 yea ...
- New Ford Explorer To Highlight Its Boosted Mileage
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 20, 2010
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- Tesla And Toyota To Partner On Electric RAV4
Marketing Daily, - Monday, July 19, 2010
Toyota plans to start selling the vehicle in the U.S. by 201 ...
- Audit Criticizes Obama Task Force For Dealer Closings
Around the Net In Brand Marketing, Thom Forbes - Monday, July 19, 2010
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- Fiesta Movement Cars Hit The Dirt
Marketing Daily, - Friday, July 16, 2010
Ford is putting 43 of the Fiesta compact cars it has be ...
- Ford Promotes Farley, Plans To Bring Volvo Into Fold
Marketing Daily, Karl Greenberg - Friday, July 16, 2010
Ford Motor is making big management changes to promote its "One For ...
- Audi Focuses On Making Premium Leap
Marketing Daily, Karl Greenberg - Thursday, July 15, 2010
Audi has spent several years building brand awareness and consideration in t ...
- Ford Promotes HD Radio in 2011 Edge
MediaDailyNews, Erik Sass - Thursday, July 15, 2010
While the level of consumer awareness of HD digital radio is ...
- Volt Warranty Details: 8-Years, 100,000-Miles
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 15, 2010
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- GM Says Volt Is Good-To-Go
Marketing Daily, - Wednesday, July 14, 2010
General Motors says it will offer an eight-year/100,000-mile warranty on the lithium-i ...
- BFGoodrich New Work Features Animal Metaphors
Marketing Daily, Karl Greenberg - Wednesday, July 14, 2010
Remember the tiger in your tank? Tiremaker BFGoodrich wants to put ...
- Obama Expected To Boost Electric Calls During Factory Visit
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 14, 2010
President Barack Obama is visiting the site of a future battery pla ...
- Google Maps Scales 'Send-To-Car' Service
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 14, 2010
More than 20 car brands now support the "Send-To-Car" service offered ...
- Chevrolet Launches iPhone App
Marketing Daily, - Tuesday, July 13, 2010
Chevrolet has created a shopping app for the iPhone, iPod touch a ...
- Range Rover, Suzuki Top AutoPacific List
Marketing Daily, Karl Greenberg - Tuesday, July 13, 2010
AutoPacific says the big winner in its 2010 Ideal Vehicle Awards ...
- Jeep Buys 'USA Today' Cover Wrap
Marketing Daily, Erik Sass - Wednesday, July 14, 2010
Hard times have prompted a number of big newspapers to begin offeri ...
- GM Uses Radio Ad To Boost Its Image Around Capital
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 13, 2010
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- Jeep Launches Adventure App
Marketing Daily, - Monday, July 12, 2010
Jeep has a new iPhone app called TripCast, for trip planning, electron ...
- GM Offers Hands-On Role To 'Vette Buyers
Marketing Daily, Karl Greenberg - Monday, July 12, 2010
Chevrolet is launching its first TV ad for Corvette in five year ...
- Mercedes Finesses Web Survey For Feedback
Marketing Daily, Karl Greenberg - Friday, July 9, 2010
"For us, it's the broader awareness that bad experiences cost money. Custome ...
- Chevy Is First Non-Luxury Brand On PSI List
Marketing Daily, Karl Greenberg - Friday, July 9, 2010
Mercedes-Benz dealerships ranked highest in the new 2010 Pied Piper Prospect Satisfacti ...