- Sinch And Salesforce Collaborate On Messaging
Email Marketing Daily, Ray Schultz - Wednesday, April 12, 2023
Sinch and Salesforce hope to provide an enterprise-grade experience through the strateg ...
- Braze And Rackspace Technology Expand Their Partnership
Email Marketing Daily, Ray Schultz - Wednesday, April 5, 2023
Braze and Rackspace Technology have expanded their partnership with a multi-year agreemen ...
- What Happened To Account-Based Marketing?
Marketing Insider, Scott Gillum - Wednesday, April 5, 2023
Somewhere down the line, account-based marketing (ABM) became a technology platform. Whe ...
- Google CEO Hints At Integrating Bard With Assistant
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 3, 2023
Google CEO Sundar Pichai told 'The New York Times' last week th ...
- Folloze Offers New B2B Identity Matching Tool
Email Marketing Daily, Ray Schultz - Friday, March 31, 2023
The identity matching tool combines identity matching and behavioral data, the compa ...
- Firm Offers AI-Driven Reputation Management Tool Based On Keywords
Email Marketing Daily, Ray Schultz - Monday, February 20, 2023
Brands can use the platform to respond quickly to negative reviews, t ...
- Conductor Acquires Searchmetrics, Cements Position In Europe
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 7, 2023
Enterprise organic marketing firm Conductor announced Tuesday the acquisition of European-based competit ...
- AI-Based Enterprise Search Integrates Tech From OpenAI, Google, Others
Search & Performance Insider, Laurie Sullivan - Tuesday, January 31, 2023
AI software firm C3 AI has released the first product of i ...
- New Product Helps Advertisers Understand Audiences Without Cookies, Firm Says
Email Marketing Daily, Ray Schultz - Tuesday, January 24, 2023
ProfitWheel helps brands garner insights from their first-party data. ...
- Growth Fund Scaleworks Acquires Import.io
Email Marketing Daily, Ray Schultz - Thursday, January 19, 2023
Import.io streamlines data collection for enterprise brands, providing analytics covering thousands ...
- AWS Partners With Avalanche To Guide Widespread Blockchain Adoption
Digital News Daily, Colin Kirkland - Wednesday, January 11, 2023
AWS on Wednesday said it is partnering with Ava Labs, which ...
- MessageGears Acquires Mobile App Marketing Platform Swrve
Email Marketing Daily, Ray Schultz - Thursday, January 12, 2023
The acquisition of Swrve will enable enterprise brands to reach consumers acro ...
- Over 90% Of Firms Plan Data Initiatives For '23, Many Struggle To Realize Value From Data
Data & Programmatic Insider, Laurie Sullivan - Tuesday, December 27, 2022
Data will take priority for nearly all enterprises in 2023, according ...
- Tech-Tac-Toe: Firms Spend Trillions On Digital Tech, But CEOs Lack Strategy
Email Insider, Ray Schultz - Wednesday, December 14, 2022
Only 12% of senior management is viewed as highly strategic and effecti ...
- Enterprise Firms See Uptick In Email Ransomware Attacks, Study Finds
Email Marketing Daily, Ray Schultz - Friday, November 11, 2022
The U.S. exceeds the global average for spear phishing and impersonation attack ...
- Rising Inflation, Lack Of Sensitivity Impact Consumer Loyalty, Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 2, 2022
A national study from Treasure Data reveals how much rising costs impa ...
- The Cookie Diet: Brands Are Slightly Less Worried About Privacy, Merkle Reports
Email Insider, Ray Schultz - Wednesday, November 2, 2022
Although marketers seem less concerned about privacy issues, most feel that priva ...
- Oomph Marketing: How Enterprise Firms Are Succeeding With Email
Email Insider, Ray Schultz - Thursday, October 27, 2022
Larger firms are succeeding with email despite hurdles such as increasing engagemen ...
- ECI Software Solutions Acquires ES Tech Group
Email Marketing Daily, Ray Schultz - Friday, October 7, 2022
The move strengthens ECI's service offerings for small and medium-sized B2B companie ...
- Sendinblue Acquires Yodel.io Phone Platform
Email Marketing Daily, Ray Schultz - Tuesday, September 27, 2022
The purchase of Yodel.io marks Sendinblue's fifth acquisition in a year. ...
- Meta Introduces New Facebook Reels API
Digital News Daily, Colin Kirkland - Monday, September 19, 2022
Meta has announced a new Facebook Reels API that allows developers ...
- Security Budgets Rise As Firms Confront Cyber Breaches
Email Marketing Daily, Ray Schultz - Thursday, September 15, 2022
Enterprise organizations are spending over $100 million. But most firms believe th ...
- Meta Invests In Singaporean App That Helps Merchants Sell On WhatsApp
Digital News Daily, Colin Kirkland - Monday, August 15, 2022
Meta's WhatsApp has become the most popular social-messaging app in the worl ...
- Klaviyo Debuts Data Tool For Enterprise Brands
Email Marketing Daily, Ray Schultz - Friday, June 24, 2022
The new product combines data within one unified platform to facilitate decision ...
- Knak Launches New Integration With Salesforce Pardot
Email Marketing Daily, Ray Schultz - Friday, June 24, 2022
Teams can create email, landing pages and forms with a drag-and-drop featur ...
- ActiveCampaign Appoints Sameer Kazi As President
Email Marketing Daily, Ray Schultz - Wednesday, June 22, 2022
Email automation platform ActiveCampaign has named Sameer Kazi as president and Kel ...
- Marketers Worldwide Plan To Up Their Spending On Digital, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, June 14, 2022
Over three-fourths are utilizing personalized, multi-touch email, CleverTouch reports. ...
- How A Child From One-Party Communist Romania Became A Successful U.S. Entrepreneur
Data & Programmatic Insider, Laurie Sullivan - Monday, June 13, 2022
Dan Goman, CEO and founder of Ateliere, remembers bread and milk lin ...
- Microsoft Among The Top Teams Leading Growth Of Artificial Intelligence
Search & Performance Insider, Laurie Sullivan - Thursday, June 9, 2022
Microsoft ranks among the largest companies with the fastest-growing AI team duri ...
- Questions To Ask When Investing In Email Software
Around the Net in Email, Ray Schultz - Monday, June 6, 2022
Companies must ask themselves some tough questions when deciding whether to inve ...