- Fifth Third Bank Tells Students 'Don't Be That Guy'
Marketing Daily, Tanya Gazdik - Tuesday, July 7, 2009
The effort includes www.53.com/students, in-bank and college campus signage, t-shirts, cinema advertisin ...
- What do social, video, publishing and metrics have in common?
Online Media Daily, The Editor - Wednesday, July 8, 2009
Aside from all being topics that MediaPost publications such as Online Med ...
- 'OK! Magazine' Relaunches Site With 'Bruno' Takeover
Online Media Daily, Gavin O'Malley - Tuesday, July 7, 2009
Seeking salvation online, beleaguered celebrity news publisher OK! Magazine has tapped med ...
- Doritos Bags Enable Virtual 3-D Concert Experience
Marketing Daily, Karlene Lukovitz - Monday, July 6, 2009
Users log onto Doritoslatenight.com and point the printed marker on the b ...
- Chipotle Mexican Grill Extends Campaign For Ad
Marketing Daily, Karl Greenberg - Monday, July 6, 2009
Chipotle Mexican Grill, the national burrito chain, is extending its "My Chipotl ...
- SBS Launches Music Package
MediaDailyNews, - Monday, July 6, 2009
Spanish Broadcasting System has kicked off an integrated co-branding package for mus ...
- New Genre: Online Video Grows in Popularity
MediaDailyNews, Wayne Friedman - Monday, July 6, 2009
Lower TV ratings got you down? A new survey about short professional ...
- Office Depot's Circuitous Route: Takes 'Circular' Online, Launches 'Specials' On Hulu
Online Media Daily, Joe Mandese - Tuesday, July 7, 2009
The Internet has already ravaged the newspaper classified business, and it's clear ...
- AT&T Wants Devices To Expand Use Of Wireless Network
Around the Net In Brand Marketing, Thom Forbes - Monday, July 6, 2009
A team of about a dozen AT&T wireless employees is operating li ...
- Online Ad Spending Rises At Double-Digit Rates, Gains Share Vs. All Other Media
Online Media Daily, Joe Mandese - Monday, July 6, 2009
Despite the global economic recession's drag on advertising budgets, the growth ...
- Knowing Your Gut, When Times Are Nuts
Online Spin, Kendall Allen - Monday, July 6, 2009
Everyone wants a gut as reliable as a GPS. Most of ...
- Entertainment News Sites Boosted by Online Video
Research Brief, Jack Loechner - Monday, July 6, 2009
A recent comScore report says that nearly 55 million Americans visited ...
- The Future of Search
Search & Performance Insider, Rob Griffin - Monday, July 6, 2009
Search has so much power and potential that expands beyond conventional search ...
- Trade Group Issue Guidelines To Safeguard Internet Privacy
Around the Net In Brand Marketing, Thom Forbes - Friday, July 3, 2009
Privacy advocates are giving lukewarm support to a set of self-regulatory principl ...
- Ancestry.com Campaign Touts 'Discovery'
Marketing Daily, Aaron Baar - Thursday, July 2, 2009
The television ads -- which are targeted at adults 45 and old ...
- General Mills Rolling Out More Gluten-Free Products
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 2, 2009
General Mills, which received thousands of grateful emails and phone calls aft ...
- Politico's Profitable Blend of Web, Print News
Around the Net In Media, Joan Voight - Wednesday, July 1, 2009
A quartet of old-media veterans may have solved the future of ne ...
- Cable TV's Move Online Triggers Anger Over Bundled Prices
Around the Net In Media, Joan Voight - Wednesday, July 1, 2009
The cable television industry's move to bring its TV subscription model ...
- Digital Transition: Going Hyper Local
OMMA Magazine, Diane Mermigas - Thursday, July 2, 2009
Television is the last thing broadcasters should have on their minds. Th ...
- Live Wired, Die Young
OMMA Magazine, Joan Voight - Tuesday, July 14, 2009
James Dean must be turning over in his grave. It seems t ...