- Growing Video Ad Avails
Video Insider, Eric Franchi - Tuesday, August 19, 2008
The release of the Bain/IAB Digital Pricing Research study has had t ...
- Media Firms Profit From Pirated YouTube Clips
Around the Net In Media, Joan Voight - Monday, August 18, 2008
After years of regarding pirated video on YouTube as a threat, so ...
- Video Ad Study Shows High Engagement Rates
Online Media Daily, Mark Walsh - Monday, August 18, 2008
Completion rates for pre-roll video ads approached 90% and click-through rates averag ...
- Local Advertising: Lessons for All Video Advertisers
Video Insider, Michael Shehan - Monday, August 18, 2008
Just how in the world will local online video advertising become ...
- eMarketer Dramatically Lowers Online Video Ad Forecast
Online Media Daily, Gavin O'Malley - Friday, August 15, 2008
EMarketer now expects domestic online video ad spending to reach just $5 ...
- How to Develop DROV (Direct Response Online Video)
Video Insider, Tod Sacerdoti - Wednesday, August 13, 2008
On a recent agency tour, I was asked the same question ...
- Can Web Video Spending Reach $50 Billion?
Around the Net In Online Marketing, Ross Fadner - Friday, August 8, 2008
If Web video spending is going to eclipse TV's $50 billion, ...
- YouTube's Gaudy Video Player
Around the Net In Online Marketing, Ross Fadner - Thursday, August 7, 2008
YouTube is selling out, says The New York Times' Saul Hansell. Up ...
- Oddcast Partners With Visionaire For A&E Promotion
Online Media Daily, Gavin O'Malley - Thursday, August 7, 2008
Oddcast, a media technology company that develops conversational character products, today wi ...
- DoubleClick To Serve Ads In Microsoft's Silverlight Player
Online Media Daily, - Wednesday, August 6, 2008
Microsoft and Google have learned how to play nice--at least in t ...
- NBCU Turns to VOD For Olympic Coverage
MediaDailyNews, David Goetzl - Tuesday, August 5, 2008
NBC Universal said it has reached agreements with a run of cab ...
- 10 Questions For RFPing A Portal Or Video Ad Network
Video Insider, Tod Sacerdoti - Tuesday, August 5, 2008
Whether you are buying video ads from a portal, publisher with multip ...
- YouTube To Offer Olympics Content
Around the Net In Online Marketing, Ross Fadner - Monday, August 4, 2008
...
- Working It: Women's Wear Daily Relaunches Web Site
Online Media Daily, Tanya Gazdik - Monday, August 4, 2008
Women's Wear Daily today unveils an all-new WWD.com, relaunched with a n ...
- Dispute Spotlights comScore Ad Network Rankings
Online Media Daily, Mark Walsh - Monday, August 4, 2008
The home page of video ad network YuMe aggressively touts the compa ...
- Liftoff: AOL Relaunches Video Site
Online Media Daily, Tanya Gazdik - Monday, August 4, 2008
AOL is relaunching its AOL Video portal today with new features a ...
- Correction: 'YourWeek' Garnered 125,000 Views
Online Media Daily, - Monday, August 4, 2008
In the August 1, 2008
Online Media Dailyarticle "YouTube's Audienc ...
- Who Has Time For All This Video Content?
Video Insider, Jay Krihak - Monday, August 4, 2008
When YouTube launched, the tools enabled everyone to become a producer ...
- Nielsen Strikes Deal To Offer Demo Details For Mobile
MediaDailyNews, David Goetzl - Friday, August 1, 2008
Unwilling to fall behind in its efforts to measure video consumption anywher ...
- IAB Intros Digital Video Ad-Serving Template
Online Media Daily, - Friday, August 1, 2008
Addressing the need for standardization in digital video, the Interactive Advertising Bure ...
- YouTube's Audience: Not Just Kids And Tech Geeks
Online Media Daily, Tameka Kee - Friday, August 1, 2008
When YouTube rolled out its Insight video analytics tool in March, t ...
- Industry Watch: Virtual Vanguard
OMMA Magazine, Liz Tascio - Thursday, August 21, 2008
A video of a cute 20-something Hula-Hooping in just a T-shirt a ...
- Logging In: Out of Bounds
OMMA Magazine, Kathy Sharpe - Thursday, August 21, 2008
It's been a rough year for those who dedicate their time ...
- 5 Questions for Ryan Magnussen
OMMA Magazine, OMMA Magazine Writers - Thursday, August 21, 2008
If you happened to be on YouTube for any duration recently, y ...