Tuesday night while watching one of the network's coverage of the primary election results, I said aloud, "Are they really still doing this?" Read the whole story
Disney says it has sold out ad inventory with an average price tag of $1.8 million to $2.3 million for a 30-second commercial, according … Read the whole story
National TV revenue measurement business will be impacted by linear ad-spending pressure for TV networks. Read the whole story
This week's edition continues a special monthly series in which I review TV shows labeled the Good, the Too Bad, and the Ugly. Every … Read the whole story
When it comes to young consumers and the TV bundle, Disney continues to look for reinvention. But is it enough? Read the whole story