Television News Daily
Thursday, May 9, 2024
  • The Trade Desk Q1: 28% Revenue Increase, CTV Strongest Channel

    The strong 28% quarterly year-over-year revenue increase was its sharpest rise since the third quarter of 2022. Read the whole story

  • Warner Bros. Discovery Q1 Network Ad Revenues Sink 11%

    As pressure to cut costs at WBD continues, the company witnessed further declines in ad revenue at its networks, down 11% to $1.99 billion. Read the whole story

  • New Ad-Supported Streaming Options See Little Backlash, Study Finds

    Hub's Q1 2024 TV Churn Tracker shows an overall jump in streaming business among those using only an ad-supported option at 18% - up … Read the whole story

  • Quality Versus Quantity: 'Peak TV' - Or Lesser Heights?

    Production needs to fill out platform lineups everywhere now that streamers have been added to distribution points. This is evident now that so-called "peak … Read the whole story

  • Marketing Is NOT A Foreign Language

    More work must be done to educate stakeholders on how to understand, evaluate, and engage with the work of marketers. Read the whole story