Consumers Worldwide Express Doubts About How Companies Use Personal Data
}
According to Gfk’s survey, consumers worldwide feel sustainable products are too expensive and lacking quality. The report found 58% of Baby boomers and 48% of Gen Zers this year described green products as costly, the same percentage as in 2021. While 53% of Gen Xers felt it was more expensive this year vs. 48% in 2021.
