Student-Loan Borrowers Plan To Shop Early For Holidays
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Dentsu's survey finds that consumers with student loans, which comprise 22% of the general population, plan to shop earlier this year to avoid the coming constraints on their budgets.
About three quarters (73%) of consumers with education debt plan to start shopping by the end of October, compared with only 54% of people without student loans, the survey found.
About three quarters (73%) of consumers with education debt plan to start shopping by the end of October, compared with only 54% of people without student loans, the survey found.
