- Around the Net In Brand Marketing - Tuesday, Feb. 14, 2006
- Land Rover To Launch E-mail Effort
- Baskin-Robbins In Valentine's Promotion
- A-B Introduces New Select Ads On Olympics
- Audi TV Channel Takes Off In U.K.
- Product Placement Makes Its Mark
- Around the Net In Brand Marketing - Monday, Feb. 13, 2006
- Hockey and Baseball Marketers Focus on International Events
- New McDonald's Site Showcases Basketball Stars As Kids
- Retailers Experimenting With New Media
- A-B's Sports Marketing Game Plan
- Beer Ads Criticized For Appealing To Youth
- New Omnicom Unit To Measure Celebrity Endorser Appeal
- Around the Net In Brand Marketing - Friday, Feb. 10, 2006
- Marketing To Marketers: Whatever You Do, Don't Call
- Pizza Hut Roadblock Hits Airwaves Tonight
- Pfizer Might Sell OTC Brands
- Demystifying Mobile Marketing
- The Perils of Branded Entertainment
- After Five Years, Tide Has New Ads
- Around the Net In Brand Marketing - Thursday, Feb. 9, 2006
- Glad Trash Bags To Sponsor Mardi Gras
- Pepsi, Ben & Jerry's In Milkshake Deal
- Marketers Should Beware Pitfalls Of Celebrity Endorsers
- Mini-Movies Promote Progresso Soups
- The Power Of Word Of Mouth
- Apple Targets Youth Market With Low-Priced iPod Nano
- Around the Net In Brand Marketing - Wednesday, Feb. 8, 2006
- GM Cuts Ad Budget by $200 Million
- Wendy's Seeks Younger Set In New Ads
- McDonald's Will List Nutritional Info
- Women And Wine: How They Buy
- Targeting Generation X No Easy Task
- Visa's New Effort Pulls At Heartstrings
- Around the Net In Brand Marketing - Tuesday, Feb. 7, 2006
- Verizon Stages Live Concert to Promote New Music Service
- Brands Must Be Reinvented To Build Business
- Blogs: Good or Evil for Marketers?
- Penney Plans To Overhaul Image
- Former Federal Official To Oversee CARU Review
- The Perils Of Brand Extensions
- Around the Net In Brand Marketing - Monday, Feb. 6, 2006
- Top Ten Tips For E-mail Marketers
- Bowl Ads Were Strictly For Laughs: Poll
- Ads Roll Along On Texas Taxi Hubcaps
- Ad Rules for Brewers Revised
- Krispy Kreme Turns to Traditional Advertising
- Asian Americans "Invisible" To Marketers
- Around the Net In Brand Marketing - Friday, Feb. 3, 2006
- Controversial TV Spot Approved by U.K. Watchdog Group
- Car Buyers Look To Internet
- Clairol Signs Former Miss Universe as Endorser
- Emerald and A-B Link Up in Super Bowl Promo
- NFL Fights 'Ambush' Marketers
- Around the Net In Brand Marketing - Thursday, Feb. 2, 2006
- Motorola Looking For Partner In Japan
- Music Can Span Generations for Marketers
- Top Advertisers Support Post-Katrina Jazz Fest
- Cell Phones Are New Ad Venue
- Miller Consolidates Lite Account With Crispin
- Marketers Weigh Value of Oscars Telecast
- Around the Net In Brand Marketing - Wednesday, Feb. 1, 2006
- Home Depot Promo Lets Winner Train with Olympians
- Yum Brands Strikes Promo Deal with Kentucky Derby
- The Impact of Technology on Marketing
- Diamond Marketers Target Men for Valentine's Day
- Marketers Discover Women Watch the Super Bowl, Too
- Marketers Need To Rely On Senses Beyond Sight