Salesforce Gets Jigsaw For $142M
Salesforce.com has entered into a definitive agreement to buy cloud-based crowd-sourced data services provider Jigsaw for about $142 million, the companies said Wednesday. The enterprise cloud computing company touted Jigsaw's "Wikipedia-style crowd-sourcing model," which it says delivers the world's most complete, accurate and up-to-date business contact data.
"With Jigsaw, we'll make it as easy as Wikipedia to source data, as easy as iTunes to buy data and as easy as Facebook to stay updated as the data changes," said Marc Benioff, chairman and CEO of Salesforce.com.
Subject to closing conditions, the deal also includes a performance-based contingent earn out of up to 10% of the purchase price.
The acquisition will combine Salesforce's suite of CRM applications and enterprise cloud platform with Jigsaw's own cloud-based model for the automation of acquiring, completing and "cleansing" business contact data.
According to Benioff, Jigsaw's data cloud platform also presents an opportunity for developers and independent software vendors to deliver new applications that the companies use to leverage the business contact data.
Founded in 2003, Jigsaw was long criticized for paying people to upload other people's contact information -- a model it has since abandoned.
In an effort to be more transparent, Jigsaw also changed its model so people could see if their personal information had been uploaded, and introduced a process by which they could have that information removed.
According to Jigsaw, its community is now made up of more than 1.2 million members who have built and maintained a contact database of over 21 million professionals at nearly 4 million companies.
The deal is expected to close in the second quarter of fiscal year 2011, subject to customary closing conditions.
Recent Online Media Daily Articles
-
Coca-Cola Loses Bid To Dismiss Text-Spam Case May 24, 5:41 p.m.
Consumers can proceed with a lawsuit against Coca-Cola for allegedly sending them unwanted SMS messages, a ... -
Disaster Ready: Google Maps Model Quickly Adjusts To Events May 24, 5:29 p.m.
The four-lane bridge in Washington state that partially collapsed Thursday into the Skagit River was removed ... -
Pandora Beats Rev Estimates, Adds Subscribers May 24, 5:01 p.m.
Online radio service Pandora on Thursday reported that revenue rose 55% in the first quarter to $126 ... -
Real-Time Web Turns Consumers Into Impulse Buyers May 24, 4:37 p.m.
Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy ... -
Mugnier Shares M&C Saatchi's Mobile Approach May 24, 4:32 p.m.
M&C Saatchi Mobile was formed three years ago through the acquisition of mobile marketing agency Inside ... -
Yahoo Search Experiments With New Look May 23, 6:30 p.m.
Yahoo Search has been experimenting with colors, features and layouts, as the company tries to determine ... -
Path Seeks Dismissal Of Wireless-Spam Case May 23, 5:07 p.m.
Mobile social network Path is asking a federal judge to dismiss a lawsuit alleging that the ... -
Amazon Appstore Goes Global May 23, 4:59 p.m.
Amazon may have been late to the app store game, but that hasn’t stopped it from ... -
Data Is Springboard For Product Development May 23, 4:44 p.m.
iProspect named Ben Wood to global president Thursday; he's tasked with growing the company's network and ... -
Vice, Twitter Partner For Mobile Show May 23, 2:14 p.m.
Simultaneously expanding its video and social strategy, Vice on Thursday unveiled #dailyvice -- a daily show ...
Be the first to comment on "Salesforce Gets Jigsaw For $142M "
Leave a Comment