In a publisher roundtable discussion, George Kliavkoff, now EVP at Hearst Entertainment and Syndication points out to moderator Wenda Harris Millard that by the time he left NBC, Jeff Zucker's had
updgraded his oft-repeated quote about the problem of turning analog dollars into "digital pennies" to "digital dimes." Well, that's something. If you were working in digital at NBC at the time, "that
was a tough quote," quips Kliavkoff.