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MediaVest, Draft FCB Join Vibrant Ride Bikes

MediaVest and Draft FCB are joining online ad company Vibrant for Bike MS 2011, which raises money for multiple sclerosis research and treatment raising $11,000 for the National Multiple Sclerosis Society.

The ride on Oct. 2, hosted by the Southern New York Chapter of the National MS Society, brings in some 5,000 cyclists in a 30-, 50-, and 100-mile ride, that takes bikers through the Lincoln Tunnel, a rare event.

The Bike MS NYC ride starts at 7:30 am on Oct. 2 at Pier 94 on West 54th Street and the West Side Highway.

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