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Edmunds.com Launches No-Haggling Price Promise
- USA Today, Thursday, June 6, 2013 8 AM
Auto shopping and research site Edmunds.com wants to kill the haggle, which is about as much fun for a car shopper as getting a root canal. The Santa Monica, Calif.-based company has rolled out a new product called Price Promise that allows customers to ask dealers to e-mail them an exact price for a car or truck they find through Edmunds.com's site. Customers can print out the certificate and take it with them to the dealership. The dealer is required to honor the price if the customer decides to buy the car.
