The latest
Geico
"It's what you do" spot references a previous Geico ad starring a fake camel striding through an office, declaring Wednesday as "Hump Day." The 2.0 version of the ad takes place at a zoo, in
front of the camel exhibit. One visitor asks what day it is, and everyone surrounding the camels shouts "Hump day!" -- even though it's not Wednesday. That tidbit really ticks off one of the camels,
whose friend has to tell him to "let it go." But camels just have to deal with it, just like it's a given that Geico helps customers save money on car insurance.
See it here, created by
The Martin Agency.
