LinkedIn Credits Mobile, Talent Solutions Products For Solid Earnings

Thanks to a successful mobile shift and international expansion, LinkedIn posted strong quarterly earnings on Thursday.

Year-over-year, revenue for the fourth quarter rose 44% to $643 million on earnings per share of $0.02.

“We continued to make significant progress against a number of multiyear, strategic initiatives, including mobile, jobs, content, and global expansion,” LinkedIn CEO Jeff Weiner said in the company’s earnings report.

Revenue from the company’s “Talent Solutions” products totaled $369 million — an increase of 41% compared to the fourth quarter of 2013. Talent Solutions revenue represented 57% of total revenue in the fourth quarter of 2014, compared to 58% of total revenue in the fourth quarter of 2013.
 
During the quarter, LinkedIn’s Marketing Solutions products generated $153 million in revenue — an increase of 56% compared to the fourth quarter of 2013. Marketing Solutions revenue represented 24% of total revenue in the fourth quarter of 2014, compared to 22% of total revenue in the fourth quarter of 2013.
 
Revenue from Premium Subscriptions products totaled $121 million — an increase of 38% compared to the fourth quarter of 2013. Premium Subscriptions represented 19% of total revenue in the fourth quarter of 2014, compared to 20% of total revenue in the fourth quarter of 2013.

The bulk of LinkedIn’s business is still stateside. Revenue from the U.S. totaled $388 million, which represented 60% of total revenue in the fourth quarter. During the period, international business generated $255 million in revenue, which represented 40% of total revenue.

Yet nearly 70% of total members are now coming from non-U.S. geographies, according to LinkedIn.

The business world’s de facto social network recently launched a localized version of LinkedIn in simplified Chinese and traditional Chinese. Since then, it has nearly doubled its Chinese member base from 4 million to more than 8 million.

Boosted by its acquisition of job-search start-up Bright in early 2014, LinkedIn currently boasts about 3 million active job listings — up about 10 times compared to this time last year.

Analysts were impressed by LinkedIn’s performance. “We would continue to be buyers [of LinkedIn stock],” Pacific Crest analyst Evan Wilson wrote in a note to investors, on Thursday.

Looking forward, LinkedIn said it expects revenue to range between $618 million and $622 million in the first quarter of 2015. For the full year, it expects revenue to range between $2.93 billion and $2.95 billion.

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