Around the Net
Instagram Tipped To Make $600m In Advertising This Year, $1.4bn Next
- The Drum, Wednesday, September 23, 2015 7:41 AM
Image-sharing platform Instagram is projected to raise $600m in global advertising revenues this year on the back of a rapidly expanding user base that has recently notched up its 400 millionth user. Figures compiled by eMarketer show that the Facebook-owned service will continue to enjoy rapid growth, powering ad revenues to $1.48bn in 2016 and $2.81bn by 2017.
