- WPP Raids Kellogg's Lazar, Former GM Media Honcho Replaces Prakken As Ford Media Chief
MediaDailyNews, Joe Mandese - Friday, January 11, 2013
WPP Group has raided a client-side media chief to serve as t ...
- Woolley Named DMA Chief
MediaDailyNews, Joe Mandese - Friday, January 11, 2013
Linda Woolley, acting president-CEO of the Direct Marketing Association since May 201 ...
- Online Poised To Break 25% Budget Milestone, Mobile Fueling Half Its Growth
Online Media Daily, Joe Mandese - Friday, January 11, 2013
Online advertising will pass a symbolic milestone this year, becoming one o ...
- Sapient Acquires (m)phasize, Will Offer 'Cross-Channel' Analytics To Nitro Clients
Online Media Daily, Joe Mandese - Thursday, January 10, 2013
Sapient, the parent of SapientNitro, has acquired "cross-channel" marketing analytics firm (m)phasiz ...
- Digital Media Economy Soars In New England
Raw, Joe Mandese - Friday, January 11, 2013
The digital media industry -- including technology, content, commerce, marketing, mobile a ...
- Study Finds More Parents Concerned About Media Than Guns
MediaDailyNews, Joe Mandese - Thursday, January 10, 2013
The depiction of violence in the media is a greater concern th ...
- Zoom Booms Into New Year, Resolves To Get Even More Fit With Town Sports Deal
MediaDailyNews, Joe Mandese - Thursday, January 10, 2013
It's not uncommon to make resolutions to get more fit coming in ...
- T3 Adds 1 To C-Suite, Doerr Succeeds Gaddis As President
Online Media Daily, Joe Mandese - Thursday, January 10, 2013
Austin-based T3 has named Rick Doerr president and chief client officer, replaci ...
- WPP Taps Kellogg's Lazar As Chief Media Officer, Team Detroit
Raw, Joe Mandese - Thursday, January 10, 2013
WPP Group has raided a client-side media chief to serve as t ...
- Woolley Named DMA Chief
Raw, Joe Mandese - Thursday, January 10, 2013
Linda Woolley, acting president-CEO of the Direct Marketing Association since May 201 ...
- Interpublic Calls Delta Between Mobile Ad Spend/Time Spent 'Staggering,' Says It Will Grow, Not Shrink
Online Media Daily, Joe Mandese - Wednesday, January 9, 2013
The good news is that media consumption will expand markedly over t ...
- Quantcast Adds Quals, Acquires MakeGood
Online Media Daily, Joe Mandese - Tuesday, January 8, 2013
Online audience measurement firm Quantcast has acquired MakeGood, a software company focusi ...
- Turn Taps Cox's Ochoa As General Counsel
Raw, Joe Mandese - Wednesday, January 9, 2013
Turn has named Max Ochoa general counsel and corporate secretary. He joi ...
- McMenamin Joins GlobalPost As CRO
Raw, Joe Mandese - Wednesday, January 9, 2013
TV, online and digital out-of-home advertising sales vet John McMenamin has join ...
- Goodby Silverstein Comes To New York
MediaDailyNews, Joe Mandese - Tuesday, January 8, 2013
San Francisco-based Omnicom shop Goodby Silverstein & Partners is opening its fir ...
- Essence Expands U.S. Reach, Acquires Seattle's Point Reach
Online Media Daily, Joe Mandese - Tuesday, January 8, 2013
Just months after its September 2012 acquisition of San Francisco-based Black B ...
- Israel's Matomy Continues U.S. Expansion, Acquires MediaWhiz
Online Media Daily, Joe Mandese - Tuesday, January 8, 2013
Tel Aviv-based Matomy Media Group has acquired New York-based MediaWhiz, marking t ...
- Sweet Beijing Brown: Harlem Globetrotters Go, Well, Global With China's Tencent
Raw, Joe Mandese - Tuesday, January 8, 2013
They've always been referred to as worldwide travelers, but thanks to ...
- Quantcast Adds Quals, Acquires MakeGood
Raw, Joe Mandese - Tuesday, January 8, 2013
Online audience measurement firm Quantcast has acquired MakeGood, a software company focusi ...
- Aegis Acquires Lucidity Digital, Expands Isobar In Ireland
Online Media Daily, Joe Mandese - Monday, January 7, 2013
Aegis Group this morning announced the acquisition of Lucidity Digital, a leadi ...
- Analyst Downgrades Facebook, Yahoo, Cites 'Newer' Normal
Online Media Daily, Joe Mandese - Monday, January 7, 2013
In a wide-ranging revision of advertising and media-related stock ratings, influential Wa ...
- Report: Online Video RTB Market To Expand 55.1% Annually Through 2016
Online Media Daily, Joe Mandese - Friday, January 4, 2013
The RTB marketplace for online video is forecast to grow at ...
- Goodby Silverstein Comes To New York
Raw, Joe Mandese - Monday, January 7, 2013
San Francisco-based Omnicom shop Goodby Silverstein & Partners is opening its fir ...
- Rentrak Launches Mobile Broadcast TV Ratings
MediaDailyNews, Joe Mandese - Friday, January 4, 2013
On the eve of this year's annual CES mecca, where an arr ...
- Dentsu Acquires Mitchell - No, Not That Mitchell
MediaDailyNews, Joe Mandese - Friday, January 4, 2013
Dentsu Network, the U.S. agency division of Japanese agency holding company Dents ...
- Jason Kilar Throws Hulu For A Loop, Announces His Departure
Raw, Joe Mandese - Friday, January 4, 2013
Earlier today, I sent the below email to the Hulu team: ...
- Report: Video RTB Market To Expand 55% Annually Through 2016
Raw, Joe Mandese - Friday, January 4, 2013
The RTB marketplace for online video is forecast go grow at ...
- Obit: Industry Watchdog Dick Weinstein, Dead At 70
MediaDailyNews, Joe Mandese - Thursday, January 3, 2013
Richard ("Dick") Weinstein, a long-time advertising and media executive who led t ...
- AOL Taps Demand's Nardini As Head Of Marketing Solutions
Raw, Joe Mandese - Thursday, January 3, 2013
Erika Nardini has joined AOL as vice president-head of marketing solutions f ...
- Analysts Upgrade Facebook, Predict Mobile Will Surpass Online Ad Revenue Next Year
Online Media Daily, Joe Mandese - Wednesday, January 2, 2013
Citing recent feedback from marketers on its mobile and news feed ad ...