Lexus is the latest automaker to add itself to the advertising lineup of this year's Super Bowl, which is expected to garner more than 100 million viewers on Feb. 5.
Volkswagen continued to set tongues wagging at the North American International Auto Show this week.
It's always curious when normally rival automakers join together for projects. In this case, it's several rivals.
Given the rise of women car purchasers worldwide, the female voice is more important than ever. Women, in fact, are the fastest-growing consumer segment in the world and, arguably, the most influential.
It's the time of the year for reflection and learning, and that applies to business dealings.
It's mid-December, so that means it's time to start gearing up for the 2017 Detroit auto show, officially known as the North American International Auto Show or, if that's too much of a mouthful, simply NAIAS.
In the 1980s and 90s, before the SUV became king, there was no shortage of cars with hatchbacks. They were incredibly practical and made it easy to pack all of your stuff into an area much bigger than the traditional car trunk. If you had a bike that needed hauling, they were a necessity.
Technology in general has always fascinated me - I'm always a first adapter. Having to wait a few weeks to get the new iPhone model just about kills me. And I'm definitely a geek when it comes to auto technology.
Volkswagen announced plans Nov. 17 to cut 30,000 from its workforce over the coming years as a result in part of the diesel emissions scandal as well as a switch to electric cars.
It's kind of like elementary school where there's no longer real competition and every kid gets an award. I'm talking about the plethora of automotive awards.