- Luxury Lives: Coach, Burberry Post Stronger Sales
Marketing Daily, Sarah Mahoney - Tuesday, April 20, 2010
Looks like affluent people are feeling safe about spending again: Coach sa ...
- Best Buy Asks Consumers To Recycle
Marketing Daily, - Tuesday, April 20, 2010
Best Buy is looking to consumers to recycle one billion pounds ...
- Design Switch: Under Armor Revamps Image, E-Commerce
Online Media Daily, David Goetzl - Tuesday, April 20, 2010
CAPTIVA ISLAND, Fla. -- Under Armour marketer Kris Zimmerman says the compa ...
- Neiman Marcus Tests Discount Concept
Marketing Daily, - Monday, April 19, 2010
While Neiman Marcus has long used its Last Call units to unlo ...
- At Hasbro And Mattel, The Toys Are Back
Marketing Daily, Sarah Mahoney - Monday, April 19, 2010
"Consumer spending will continue to do well for toys," Gerrick Johnson, ...
- 1-800 Flowers To Sponsor PCH Games
Marketing Daily, - Monday, April 19, 2010
1-800-Flowers is one of the marketers on board for the Publishers Cleari ...
- Golfsmith: Improve Your Game ...Guaranteed!
Marketing Daily, Sarah Mahoney - Friday, April 16, 2010
Specialty retailer Golfsmith, based in Austin, Tex., is looking to lure mo ...
- Burt's Bees Asks Consumers To 'Find Your Burt'
Marketing Daily, Tanya Gazdik - Sunday, April 18, 2010
Burt's Bees is promoting the microsite via social media, including its compa ...
- A Bird In The Hand
Research Brief, Jack Loechner - Monday, April 19, 2010
According to a new Bankrate.com poll by Princeton Survey Research Associates Internationa ...
- Scott's Jan Valentic Named Chief Sustainability Officer
Around the Net In Brand Marketing, Thom Forbes - Friday, April 16, 2010
Scotts Miracle-Gro senior vp-global marketing services Jan Valentic has been named seni ...
- Coupon Use Surges; Nielsen Suggests Targeting Enthusiasts
Around the Net In Brand Marketing, Thom Forbes - Friday, April 16, 2010
Coupon redemption in supermarkets, which command 65% of the overall market, ro ...
- 2010 Fortune 500: Wal-Mart Back On Top
Around the Net In Brand Marketing, Thom Forbes - Friday, April 16, 2010
...
- Lowe's Hosts Family-Friendly Earth Day Projects
Marketing Daily, - Thursday, April 15, 2010
The Earth Day event is part of its ongoing "Build and Gro ...
- Schwinn Pops Kickstand On $5 Million Campaign
Marketing Daily, Karl Greenberg - Thursday, April 15, 2010
Andy Coccari, CMO of Dorel's Cycling Sports Group division, tells Marketing Daily ...
- Walmart, ASPCA Launch Facebook Effort
Marketing Daily, Sarah Mahoney - Friday, April 16, 2010
The promotion encourages Facebook users to go to Facebook.com/lendapaw and click ...
- Ace Hardware Opens Door To 'La Ferreteria'
Marketing Daily, Aaron Baar - Thursday, April 15, 2010
The national campaign, which will run through the spring on Telemundo a ...
- Who Buys College Sports Apparel?
Marketing Daily, - Wednesday, April 14, 2010
Top 10 DMAs in which reside adults who bought college sports apparel/clothi ...
- Limited Brands Outlines International Growth
Marketing Daily, - Wednesday, April 14, 2010
In Canada, it will create a new company, Limited Brands Canada, bas ...
- Liberty Tax Service Holds 'Slumber Party'
Marketing Daily, Tanya Gazdik - Wednesday, April 14, 2010
Liberty CMO Martha O'Gorman says, "Many people have difficulty finding a prepar ...
- In Apparel, The Brand Makes A Comeback
Marketing Daily, Sarah Mahoney - Wednesday, April 14, 2010
The importance of a brand of an item of clothing jumped 1 ...
- National Walmart Cell Campaign Touts '$850 in Savings a Year'
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 14, 2010
Cell phone users who switch to Walmart's Straight Talk brand "can a ...
- Levi Strauss Reinventing Itself For The Fashion Cognoscenti
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 14, 2010
Levi Strauss is using its strong cash position to burnish its ima ...
- Talbots Is Back In The Black
Marketing Daily, - Tuesday, April 13, 2010
The Hingham, Mass.-based retailer says net income for the quarter came ...
- Izod Sponsors IndyCar Sweepstakes*
Marketing Daily, - Monday, April 12, 2010
Izod, already the official title and apparel sponsor of the Izod IndyC ...
- Mickelson Win Pays Off Big for Callaway
Marketing Daily, Sarah Mahoney - Monday, April 12, 2010
"The impact of his win is just enormous for our brand," Bri ...
- Dockers Sets New Course On The Premium Seas
Around the Net In Brand Marketing, Thom Forbes - Monday, April 12, 2010
Tags dangling from the waistbands of the trousers in L.A.'s trendy Americ ...
- MasterCard Online Mall Uses Card Data; Retailers Tailor Offers
Around the Net In Brand Marketing, Thom Forbes - Monday, April 12, 2010
...
- 'Iron Chef,' Whole Foods Partner On Education
Marketing Daily, - Friday, April 9, 2010
Whole Foods Market and Chef Jehangir Mehta, "The Next Iron Chef" runner- ...
- T.G.I. Friday's Intros Cheese Dips At Retail
Marketing Daily, - Friday, April 9, 2010
Offered in sharp cheddar, buffalo cheddar and Southwest cheddar varieties, in 12-oun ...
- 7-Eleven Takes Big Gulp For 'Iron Man' Promo
Marketing Daily, Karl Greenberg - Friday, April 9, 2010
The company is also trying to reach Millennials with promos around celebrity-design ...