Competitors from Apple to Hulu have to be quaking. Google, which controls what could be one of the most powerful advertising media in modern times, is giving hints that it … Read the whole story
Nielsen says this summer and fall, TV networks will spend roughly the equivalent of $4.5 billion in TV promos -- with the majority of … Read the whole story
The lines are being drawn in the wireless data wars. On one side, are the sharers, AT&T and Verizon Wireless, which offer plans for … Read the whole story
Add NBC Sports Chairman Mark Lazarus to the list of executives casting doubt on the future of 3D TV. Lazarus believes the sports TV … Read the whole story
UGG is breaking its new campaign with Tom Brady, the New England Patriots quarterback and fashion plate. And Gillette is spoofing Green Bay Packer … Read the whole story
YouTube movie rentals are on their way to Connected TVs: on Tuesday, it was revealed that YouTube would add paid movie rentals to its … Read the whole story
Facebook held onto its top ranking in this year's edition of Landor Associates' annual Breakaway Brands Study, which identifies U.S. brands showing sustained brand-strength … Read the whole story
Chris Moschovitis and Anna Murray of tmg-emedia are on the forefront of Big Data management and analytics. President Anna Murray started her career as … Read the whole story
It's September, and the real push for political advertising is about to start. Estimates are that 75% of all political spending goes into the … Read the whole story
During a recent interview with Media Magazine, Ogilvy's Chief Digital Officer Brandon Berger offered up one of the most insightful remarks about mobile devices … Read the whole story
Consumers aren't just watching video on many different devices; they often start a video on one device and finish it on another. In a … Read the whole story